Digicel Group appoints Salvador Hierrezuelo as Group Chief Business Officer
KINGSTON, Jamaica: August 31, 2026 – Digicel Group today announced the appointment of Salvador “Salva” Hierrezuelo as Group Chief Business Officer, bringing more than 20 years of international experience across telecommunications, technology and B2B leadership to the role.
Hierrezuelo joins Digicel following an extensive career with Telefónica across Latin America. Most recently, he led Movistar Empresas at Telefónica Chile, with responsibility for the company’s B2B business across large enterprises, SMEs and the public sector. Under his leadership, the business accelerated sales and returned to revenue and margin growth.
Before moving to Chile, Hierrezuelo served as Chief Operating Officer of Telefónica Tech in Brazil, where he led the development of its cloud and technology business, delivering strong growth and supporting its expansion through acquisition. His earlier roles at Telefónica spanned enterprise technology, infrastructure and security, customer engineering, strategy and M&A.
“Salva brings a strong combination of commercial leadership, technology expertise and experience building and transforming B2B businesses at scale,” said Marcelo Cataldo, Digicel’s Group CEO. “As we continue to strengthen Digicel Business and deepen the value we bring to enterprises across our markets, his experience and perspective will be a great addition to the team. I’m delighted to welcome him to Digicel.”
Commenting on his appointment, Hierrezuelo said: “I’m very excited to be joining Digicel and to have the opportunity to work with a business that plays such an important role across the Caribbean and Central America. I’ve spent much of my career working at the intersection of telecommunications, technology and business transformation, and I’m looking forward to getting to know the team, our customers and our markets as we build the next chapter together.”
Originally from Málaga, Spain, Salva’s career has taken him across several international markets, including Brazil and Chile. He holds an International MBA from IE Business School and an MSc in Telecommunication Engineering from the University of Málaga, and speaks Spanish, English and Portuguese.
Hierrezuelo takes up the role of Group Chief Business Officer effective September 1, 2026.
About Digicel
Digicel is a leading digital connectivity and communications provider, delivering modern wireless and fibre networks across 25 markets in the Caribbean, Central and South America. Serving nine million customers through mobile, home, and business solutions, we play a critical role in enabling economic participation and digital inclusion in the region. Our commitment to strong governance, inclusive access, and long-term value creation is embedded in how we operate every day.